All materials can be downloaded/viewed for free with user registration. Please login or create an account .
Your Search Results (168)
"Celebration" or "Protest"?
Media literacy and critical thinking lesson contrasting TV news representations of an incident at a mosque early in the war.
This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Playlist: News Accuracy and CredibilityUnit: War in Iraq: Whose Voice, Whose Story?
Kit: Media Constructions of the Middle East
High School, College
Whole Class
30-60 Minutes
1984 Reagan "Morning in America" TV Commercial
Media literacy and critical thinking activity analyzing a 1984 campaign commercial for Ronald Reagan for messages about economics and target audience.
This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 1984-1992 Mass Marketing the ImageKit: Media Constructions of Presidential Campaigns
High School, College
Whole Class
15-30 Minutes
1988 Dukakis Packaging Commercial
Media literacy and critical thinking activity analyzing a commercial from the 1988 Dukakis campaign for messages about image construction in presidential campaigns.
This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 1984-1992 Mass Marketing the ImageKit: Media Constructions of Presidential Campaigns
High School, College
Whole Class
15-30 Minutes
1992 Bush & Clinton's Arkansas Commercials
Media literacy and critical thinking lesson analyzing commercials from the 1992 Bush and Clinton campaign for messages about economics and attack.
This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 1984-1992 Mass Marketing the ImageKit: Media Constructions of Presidential Campaigns
High School, College
Individual, Pair, Whole Class
30-60 Minutes
1992 Campaigns & Elections Magazine Cover
Media literacy and critical thinking activity analyzing a 1992 magazine cover about media campaigns for messages about reaching voters.
This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 1984-1992 Mass Marketing the ImageKit: Media Constructions of Presidential Campaigns
High School, College
Whole Class
Under 15 Minutes
2004 Spin/Counter-Spin: Speeches, Articles, Ads & Websites
Media literacy and critical thinking lesson analyzing speeches, articles, ads and website post about the 2004 Bush Kerry campaigns for messages about political campaign spin and target audience.
This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Playlist: English Language ArtsUnit: 2000-2008 Targeting the Spin
Kit: Media Constructions of Presidential Campaigns
High School, College
Individual, Pair, Whole Class
30-60 Minutes
2008 Is Obama a Muslim? Sources & Credibility
Media literacy and critical thinking lesson decoding an email, blog post, newspaper story and website articles for messages about whether Barack Obama is a Muslim, sourcing and credibility.
This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Playlist: News Accuracy and CredibilityPlaylist: English Language Arts
Unit: 2000-2008 Targeting the Spin
Kit: Media Constructions of Presidential Campaigns
High School, College
Pair, Group - Small (3-5 Members), Whole Class
Over 60 Minutes
2008 Targeting Youth with New Media
Media literacy and critical thinking lessons decoding new media forms such as texting, phone apps, email and entertainment news programs for messages about the Obama campaign efforts to target young voters.
This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 2000-2008 Targeting the SpinKit: Media Constructions of Presidential Campaigns
High School, College
Pair, Group - Small (3-5 Members), Whole Class
30-60 Minutes
2016 Balancing Facebook Viewpoints
Media literacy and critical thinking activity decoding Blue Feed/Red Feed posts about the outcome of the 2016 election for sources, bias and interpretation.
High School, College
Whole Class
15-30 Minutes
2016 Explaining the Result
Media literacy and critical thinking activity decoding TV news clips explaining the outcome of the 2016 election for point of view, credibility and interpretation.
High School, College
Whole Class
15-30 Minutes
2016 Meaning in Memes
Media literacy and critical thinking activity decoding memes about the 2016 election for the impact of social media forms and interpretation.
High School, College
Whole Class
15-30 Minutes
2016 Media Making the Candidate?
Media literacy and critical thinking activity decoding articles about the role of the media in creating Donald Trump's candidacy for the impact of media, bias and interpretation.
This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Playlist: 2016 Presidential Campaign & The Trump PresidencyHigh School, College
Whole Class
30-60 Minutes
A Media Chronology
Media literacy and critical thinking lesson about Dr. King's public accomplishments and their representation in the media.
This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Kit: Media Constructions of Martin Luther King, Jr.Middle School, High School, College
Whole Class
Over 60 Minutes
A.I. – Pros, Cons, Credibility and Bias
Students analyze short videos for messages about the pros and cons of artificial intelligence, the bias and credibility of each source, and our own thinking about the issue.
High School, College
30-60 Minutes
Additional Practice Videos for First Grade
A set of 10 video advertisements for children's toys and breakfast cereals with decoding prompts for messages about target audience, advertising tricks and disclaimers.
This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: First Grade LessonsKit: Critical Thinking & Health: Nutrition and TV Commercials
Lower Elementary
Whole Class
15-30 Minutes
Additional Practice Videos for Kindergarten
A set of 11 video advertisements for children's toys and breakfast cereals with decoding prompts for messages about target audience, advertising tricks and disclaimers.
This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: Kindergarten LessonsKit: Critical Thinking & Health: Nutrition and TV Commercials
Lower Elementary
Whole Class
15-30 Minutes
Ageism in Advertising: Promoting or Countering Stereotypes?
Students analyze television commercials for messages about stereotypes and counter-stereotypes of elders.
Upper Elementary, Middle School, High School, College
Whole Class
15-30 Minutes
American Rifleman: Message Shifting Over Time
This is a media literacy and critical thinking activity in which students analyze covers from American Rifleman magazine from the 1970s, 1990s and 2010s for messages about changing target audience.
Middle School, High School, College
Whole Class
15-30 Minutes
Ancient Egypt - Ancient Media?
In this media literacy activity students analyze images of things found in ancient Egypt to determine which might be considered media and to explore how the cultural characteristics of places change over time.
Upper Elementary, Middle School
Whole Class
15-30 Minutes
Animals and Images: What do you See?
Students analyze different types of images for messages about image forms and about reptiles, amphibians and dinosaurs.
Lower Elementary
Under 15 Minutes
Apocalyptic Weather Systems in Movies: Science Fact or Science Fiction
This is a media literacy and critical thinking activity in which students analyze a brief clip from the feature film, "The Day After Tomorrow" and a science blog post for conflicting perspectives on the potential impacts of extreme weather events related to global climate change.
Middle School, High School, College
Whole Class
30-60 Minutes
Asian American and Pacific Islander History and Culture: Representation and Authorship
Students analyze short videos for messages about Asian American and Pacific Islander histories and cultures and their representation.
Middle School, High School, College
30-60 Minutes
Baby Shark: Introducing Analysis Skills
Students analyze the viral video “Baby Shark” to practice observation, link evidence to a document, assess what is true and not about sharks, and reflect on the credibility of media messages.
Lower Elementary
15-30 Minutes
Bias in School Curriculum: News Report or Analysis?
Students analyze a news report and news analysis about bias in school curriculum and about how their own biases influence their interpretations and responses.
High School, College
15-30 Minutes
Bottled Water?
This media literacy activity was created to integrate the teaching of English language instruction with media literacy for educators in Panama. In this media literacy activity students watch short video clips with English narration and text to analyze authorship, purpose and target audience and to discuss environmental issues related to bottled water.
Middle School, High School
Whole Class
15-30 Minutes
Can You Judge A Book by its Cover?
Students analyze pairs of different covers for the same children’s book for messages about techniques, purpose and target audience.
Upper Elementary
15-30 Minutes
Censoring Seuss: Cancel Culture or Cultural Respect?
Students evaluate pages from Dr. Seuss books that were removed by the family for perpetuating stereotypes and then analyze a tweet and replies that includes support and criticism for censoring those images - discussing both the issues and the civility of the comments.
High School, College
30-60 Minutes
Changing Our Media Habits: The Impact of the Pandemic
In this media literacy activity students analyze charts, graphs and illustrations for messages about media consumption changes as a result of the COVID-19 pandemic.
Middle School, High School, College
Group - Small (3-5 Members), Whole Class
30-60 Minutes
Charting Media Coverage of War: Israel/Palestine
Students analyze charts with text excerpts from articles for messages about bias in media coverage of the Israel Hamas war, to analyze the bias in the construction of the charts, and to reflect on their own interpretations.
High School, College
30-60 Minutes
Clickbait – Can You Spot It?
This media literacy activity was created to integrate the teaching of English language instruction with media literacy for educators in Panama. In this media literacy activity students analyze webpages to identify clickbait strategies.
Middle School, High School, College
Whole Class
15-30 Minutes
Columbus “Discovers” America: What’s The Story?
Students analyze three illustrations for messages about Columbus and the Tainos, and reflect on changing perspectives on history.
Upper Elementary, Middle School, High School, College
15-30 Minutes
Comic Superheroes and Historical Context
Students analyze comic book covers for messages about historical context and book cover design techniques.
Middle School, High School
30-60 Minutes
Confirmation Bias, Coronavirus and the 2020 Presidential Campaign
In this media literacy activity students analyze the credibility of a controversial pro-Biden political ad attacking President Trump on his handling of the coronavirus pandemic, a tweet in response by Trump War Room, and an article from the fact-checking website Politifact about the controversy. Students then analyze their own confirmation bias as they reflect on how they evaluate the credibility of sources on political issues.
High School, College
Whole Class
15-30 Minutes
Confrontation in the Streets: What Do You know?
In this media literacy activity students analyze a viral video and a TV news program on the same event for messages about historical context and viral messages in social media.
High School, College
Whole Class
15-30 Minutes
Conspiracy Theories About COVID-19: Who’s Selling? Who’s Buying?
In this media literacy activity students analyze media documents that allege conspiracies related to the coronavirus. Students then analyze media messages for credibility and reflect on their own biases in interpreting conspiracy theories.
Middle School, High School, College
Individual, Group - Small (3-5 Members), Whole Class
30-60 Minutes
Corporate Greenwashing? Exxon and Greenpeace
This is a media literacy and critical thinking activity in which students decode an ExxonMobil commercial and an environmental advocacy video for conflicting messages about corporate advertising credibility and about human impact on the environment.
Middle School, High School, College
Individual, Pair, Group - Small (3-5 Members), Whole Class
Under 15 Minutes
Covering Black Lives Matter: Front Page Constructions
In this media literacy activity students analyze newspaper front pages for messages about media representation of nationwide protests following the murder of George Floyd.
Middle School, High School, College
Whole Class
15-30 Minutes
Cyberbullying: How It Hurts & How to Help
In this media literacy activity students analyze videos made for students for messages about the effects and remedies for cyber-bullying.
Upper Elementary
Whole Class
15-30 Minutes
Decoding the Dollar Bill: Historical Context and Identity
Students analyze the imagery, symbols and words on the dollar bill for messages about the United States, historical context and our own identities.
Middle School, High School, College
Whole Class
15-30 Minutes
Decoding the Twenty: Andrew Jackson and Harriet Tubman
In this media literacy activity students analyze images related to the twenty dollar bill for messages about U.S. history and historical context.
Middle School, High School, College
Whole Class
15-30 Minutes
Deepfakes: What Do We Believe? What Do We Share?
Students evaluate Internet images and videos as fake or true and reflect on how confirmation bias impacts our judgments.
High School, College
30-60 Minutes
Dinosaurs: What’s True and What’s Not?
Students analyze messages about dinosaurs in a film, an advertisement, a website, a video game, a TV program and a fiction and non-fiction book - and assess the credibility of each source.
Lower Elementary, Upper Elementary
15-30 Minutes
Discourse or Disinformation?
Media literacy and critical thinking lesson analyzing conflicting presentations of scientific information about global warming in various drafts of government reports, video and opinion articles .
This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Playlist: News Accuracy and CredibilityPlaylist: Climate Change
Playlist: English Language Arts
High School, College
Whole Class
Over 60 Minutes
Election 2020 – The Facts are Clear but Who Do We Trust?
In this media literacy activity students analyze a collection of tweets from President Trump, a televised press conference statement by President-elect Joe Biden, a video opinion piece by Fox News commentator Tucker Carlson, a press release from the U.S. Government office for cyber-security and infrastructure security and an online fact checking webpage by the Annenberg Public Policy Center for messages about the 2020 Presidential election results and media credibility.
High School, College
Group - Small (3-5 Members), Whole Class
30-60 Minutes
Exploring Genres Through Book Covers - Lower Elementary
Students analyze book covers for messages about literary genres.
Lower Elementary, Upper Elementary
15-30 Minutes
Exploring Genres Through Book Covers - Upper Elementary
Students analyze book covers for messages about literary genres and compare texts in different genres in terms of their approach to similar topics.
Upper Elementary, Middle School
15-30 Minutes
Fact Checkers: How Do They Decide?
In this media literacy activity students analyze fact checking websites for messages about their goals and processes for determining credibility.
High School, College
Individual, Pair, Group - Small (3-5 Members), Whole Class
30-60 Minutes
Fact Checkers: How Do They Decide?
In this media literacy activity students analyze fact checking websites for messages about their goals and processes for determining credibility.
High School, College
Individual, Pair, Group - Small (3-5 Members), Whole Class
30-60 Minutes
Fact or Fiction? A Snopes.com and Urban Legends Activity
Media literacy and critical thinking lesson introducing students to data collection through surveys and reflecting on why so many people believe in urban legends.
Middle School, High School, College
Group - Small (3-5 Members)
15-30 Minutes
First Contact: Who’s Telling the Story?
This is a media literacy and critical thinking activity in which students analyze two paintings about first contact between Native Americans and Spanish conquistadors for messages about historical context and point of view. .
Upper Elementary, Middle School, High School, College
Whole Class
15-30 Minutes