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Corporate Greenwashing? Exxon and Greenpeace



This is a media literacy and critical thinking activity in which students decode an ExxonMobil commercial and an environmental advocacy video for conflicting messages about corporate advertising credibility and about human impact on the environment.



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Resource Details


Relevant Subject Area(s)

Student Media Production, Commercial Arts/Advertising, Consumer Education, Environmental Studies, Economics, General Media Literacy, Library/Information Literacy

Grade Level(s)

Middle School, High School, College

Media Type(s)

Web Video, Television Commercial

Author(s)

Kelsey Greene

View Standards

Resource Standard Common Core ELA Strand
Reading For Science and Technical Subjects (RST)