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  • Lessons (907)
  • Professional Development (102)

Starter Kit for Elementary Library & Information Literacy 3-5

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


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Upper Elementary

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Document Selection
Question Design


Starter Kit for Library & Information Literacy 6-8

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


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Middle School

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Document Selection
Question Design


Starter Kit for Library & Information Literacy 9-12

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


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High School

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Document Selection
Question Design



Japanese Internment During WW2

Students analyze four short video representations about Japanese internment during WWII for messages about this event, how it is constructed, its historical and cultural context, and our understanding of history.

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Middle School, High School, College

30-60 Minutes

Animated Film, Television Program, Web Video, Documentary Film, Web Video, Documentary Film, Television Program
Subject Areas
Film/Video Arts, Journalism, US History, Civics And Government, Global Studies, Sociology, Library/Information Literacy, ELA/English Language Arts

Mediated AI: Artificial Intelligence in Feature Film

Students analyze film excerpts from the 1950s to the 2020s for messages about the impacts of artificial intelligence on society.

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Middle School, High School, College

30-60 Minutes

Feature Film, Animated Film, Feature Film
Subject Areas
Psychology, Film/Video Arts, Civics And Government, Sociology, Library/Information Literacy, ELA/English Language Arts, Technology/Digital Media

The Chinese Exclusion Act - Media and Messages

Students analyze late 19th and early 20th century legislation and Senate testimony, legal documents, political cartoons, a pamphlet and handbill, a newspaper front page and illustration and advertisements for messages about Chinese immigrants and the Chinese Exclusion Act.

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Middle School, High School, College

30-60 Minutes

Subject Areas
Commercial Arts/Advertising, Journalism, US History, Civics And Government, Global Studies, Sociology, Library/Information Literacy, ELA/English Language Arts

Starter Kit for College

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


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College

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Document Selection
Question Design


Social Studies
English Language Arts
Health
Science And Environment
Math
Arts
Psychology
Media Production
Pre-service Teacher Education

Starter Kit for US History & Government 9-12

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


View

High School

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Document Selection
Question Design


Social Studies

Starter Kit for Global Studies 9-12

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


View

High School

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Document Selection
Question Design


Social Studies

Starter Kit for Economics 9-12

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


View

High School

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Document Selection
Question Design


Social Studies

Starter Kit for Social Studies 6-8

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


View

Middle School

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Document Selection
Question Design


Social Studies
Psychology

Starter Kit for Science 6-12

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


View

Middle School, High School

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Document Selection
Question Design


Science And Environment

Starter Kit for Music 6-12

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


View

Middle School, High School

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Document Selection
Question Design


Arts

Starter Kit for Math 6-12

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


View

Middle School, High School

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Document Selection
Question Design


Math

Starter Kit for Health & Consumer Education 6-12

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


View

Middle School, High School

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Document Selection
Question Design


Health

Starter Kit for ELA 6-12

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


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Middle School, High School

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Document Selection
Question Design


English Language Arts

Starter Kit for Civics & Government 6-12

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


View

Middle School, High School

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Document Selection
Question Design


Social Studies

Starter Kit for Art & Media Studies 6-12

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


View

Middle School, High School

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Document Selection
Question Design


Arts
Media Production

Starter Kit for Elementary Health 3-5

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


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Upper Elementary

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Document Selection
Question Design


Health

Starter Kit for Elementary All Subjects 3-5

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


View

Upper Elementary

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Document Selection
Question Design


Social Studies
English Language Arts
Health
Science And Environment
Math
Arts
Psychology
Media Production

Starter Kit for Elementary Health K-2

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


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Lower Elementary

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Document Selection
Question Design


Health

Starter Kit for All Subjects K-2

This guide gives users a brief overview of our approach (question-based media decoding) and materials (e.g., lessons) available for free from the Project Look Sharp website for a particular level and subject.


View

Lower Elementary

Subject Areas
DO IT YOURSELF GUIDE
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Document Selection
Question Design


Social Studies
English Language Arts
Health
Science And Environment
Math
Arts
Psychology
Media Production


Our Changing Planet: Climate, SEL, and Media Literacy for Our Youngest Students

Students analyze excerpts from a picture book for messages about the impact of climate change and the actions people can take for the planet - while also reflecting on their emotional responses and the intent of the author/illustrator.

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Lower Elementary, Upper Elementary

30-60 Minutes

Illustration, Informational Text, Literature
Subject Areas
Student Media Production, Life Sciences, Physical Sciences, Environmental Studies, Civics And Government, Sociology, Library/Information Literacy, ELA/English Language Arts

Origins of Hip Hop: Considering "The Message"

Students analyze song lyrics, a music video and an excerpt from a documentary for messages about the origins of hip hop as reflected in the song, “The Message.”

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Middle School, High School, College

15-30 Minutes

Documentary Film, Television Program, Music/song, Web Video, Literature, Music/song
Subject Areas
Film/Video Arts, Music, US History, Sociology, ELA/English Language Arts

Math, Media, and Me

Students analyze web videos and feature film clips for messages about how mathematicians solve complex problems, our own reactions to math, and media portrayals of math problem solving.

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Middle School, High School

15-30 Minutes

Feature Film, Web Video
Subject Areas
Math, Psychology, Film/Video Arts, Library/Information Literacy, Pre-service Teacher Education

Migrant Mother: Photos as Fact or Opinion

Students analyze Dorothea Lange’s “Migrant Mother” photograph and reflect on the constructed nature of photographs by evaluating whether photographs are fact, opinion, or something else.

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Upper Elementary, Middle School, High School, College

15-30 Minutes

Photograph
Subject Areas
Visual Arts, US History, Civics And Government, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts

Women in Hip Hop: "Ladies First"

Students analyze song lyrics, a music video and an excerpt from a documentary for messages about women’s place in hip hop in Queen Latifah’s song “Ladies First.”

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Middle School, High School, College

15-30 Minutes

Music/song, Music/song, Web Video, Documentary Film, Television Program
Subject Areas
Film/Video Arts, Music, US History, Global Studies, Sociology, ELA/English Language Arts

Demonstration Video: Gender Stereotypes and Google Algorithms

Middle School teacher, Mary Kate Longeran, uses the Project Look Sharp lesson “Google Image Searches: Do they Promote or Counter Stereotypes?” to lead her students through an analysis of stereotypes and algorithmic bias. (Total Time: 6:10) Published 2023


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Middle School, High School

Subject Areas
DEMONSTRATION VIDEO
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Youth Culture And New Technologies
Assessing Credibility & Bias
Reflecting Diversity
Question Design


Social Studies
English Language Arts
Pre-service Teacher Education

Demonstration Video: Interpreting Charts of Media Use: Gen Z vs. Boomers

Middle School teacher, Mary Kate Longeran, leads her students through a decoding of charts using the Project Look Sharp lesson “Changing Our Media Habits: The Impact of the Pandemic” – to teach students to analyze and question charts and explore differences in generational media use. (Total Time: 5:15) Published 2023


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Middle School, High School

Subject Areas
DEMONSTRATION VIDEO
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Youth Culture And New Technologies
Critical Thinking And The News
Assessing Credibility & Bias
Reflecting Diversity
Question Design


Social Studies
English Language Arts
Health
Math
Pre-service Teacher Education

Demonstration Video: Choosing a Just Right Book

School librarian, Michele Coolbeth from East Syracuse, NY, leads her first graders through analyzing different book covers and text [and drawing their own conclusions about the appropriateness of the book as an independent reading choice] - using our lesson, How Do I Choose? Picking the Right Book for Me.


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Lower Elementary

Subject Areas
DEMONSTRATION VIDEO
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Question Design


English Language Arts
Pre-service Teacher Education

Demonstration Video: What is Media - Kindergarten

School librarian, Michele Coolbeth, has her students identify media, including in their clothing – and then reflects on the importance of teaching young students to recognize that media is all around them.


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Lower Elementary

Subject Areas
DEMONSTRATION VIDEO
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Question Design


Social Studies
English Language Arts
Media Production
Pre-service Teacher Education

Demonstration Video: Who is Family? - Kindergarten

School librarian, Michele Coolbeth, leads kindergarten students through analyzing book covers for messages about the diversity of families - using the Project Look Sharp lesson, “Who is Family?”


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Lower Elementary

Subject Areas
DEMONSTRATION VIDEO
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Reflecting Diversity
Question Design


Social Studies
English Language Arts
Health
Pre-service Teacher Education

Demonstration Video: Wash Your Hands - Kindergarten

School librarian, Michele Coolbeth, has her students reflect on the qualities of different media forms (videos and a poster) while learning how to wash their hands. (Total Time: 2:13) Published 2023


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Lower Elementary

Subject Areas
DEMONSTRATION VIDEO
Media Literacy And Critical Thinking Integration
Constructivist Media Decoding
Media Literacy Lesson Design
Question Design


English Language Arts
Health
Pre-service Teacher Education


Veterans’ Statues: Reading the Messages

Students analyze sculptures of war veterans for messages about purpose, point of view and meaning.

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Upper Elementary, Middle School, High School

15-30 Minutes

Photograph
Subject Areas
Visual Arts, US History, Sociology, Library/Information Literacy, ELA/English Language Arts

Mr. Rogers: What Do We Do When Our Feelings Are Hurt?

In this media literacy activity students analyze clips from a documentary film and a feature film about Mr. Rogers for messages about storytelling in film and about how to deal with difficult feelings.

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Lower Elementary, Upper Elementary

15-30 Minutes

Documentary Film, Feature Film, Television Program
Subject Areas
Health, Psychology, ELA/English Language Arts

How Do We Identify Good Sustainability Stories? (Upper Elementary)

Media literacy and critical thinking lesson analyzing videos to discern messages about how videos can tell stories to inform and engage the public about sustainability issues and initiatives.

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Upper Elementary

Over 60 Minutes

Subject Areas
Student Media Production, Environmental Studies, ELA/English Language Arts

Corporate Greenwashing? Exxon and Greenpeace

This is a media literacy and critical thinking activity in which students decode an ExxonMobil commercial and an environmental advocacy video for conflicting messages about corporate advertising credibility and about human impact on the environment.

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Middle School, High School, College

Under 15 Minutes

Television Commercial, Web Video
Subject Areas
Student Media Production, Commercial Arts/Advertising, Consumer Education, Environmental Studies, Economics, General Media Literacy, Library/Information Literacy

Proclamation of 1763

Media literacy and critical thinking lesson about Native American and colonial perspectives on the Proclamation of 1763.

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Upper Elementary, Middle School

15-30 Minutes

Map
Subject Areas
US History And Government, US History, Civics And Government

Liquids in Spiderman vs. Hydroman

This is a media literacy and critical thinking activity in which students analyze two short excerpts from an educational video on the changing states of water and a Spiderman vs. Hydroman cartoon for representations of the liquid state of water.

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Lower Elementary

15-30 Minutes

Animated Film, Web Video, Web Video, Animated Film
Subject Areas
Physical Sciences, General Media Literacy, Library/Information Literacy

Congressional Blog Posting on Immigration Reform

Students analyze a 2009 Congressional blog post for messages about immigration reform and about target audience. This simple decoding activity has been taken from a larger lesson with many slides titled “The Law of Immigration." To access this lesson, type the title with quotes into the PLS keyword search bar.

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High School, College

Under 15 Minutes

Blog Post
Subject Areas
US History

Arguing For Freedom

Media literacy and critical thinking lesson using diverse media imagery to teach about the history of the movement to abolish slavery in the United States in the early and mid-19th century.

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Middle School, High School, College

30-60 Minutes, Over 60 Minutes

Illustration, Informational Text, Literature, News - Print, Poster
Subject Areas
Visual Arts, Commercial Arts/Advertising, Journalism, US History And Government, US History, Civics And Government, Economics, Sociology

Hate Culture, the Internet, and What Can We Do?

Students analyze videos for messages about how digital platforms, especially social media, accelerate hate ideology and about actions people can take to challenge hate speech.

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High School, College

30-60 Minutes

Web Video, Documentary Film, News - Video, Documentary Film, Web Video
Subject Areas
Psychology, Journalism, US History, Civics And Government, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts, Technology/Digital Media

Pocahontas: Can We Really Know Who She Was?

Students analyze clips from videos for messages about Pocahontas and about judging the credibility of contemporary sources about historical events.

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Upper Elementary, Middle School

15-30 Minutes

Television Program, Web Video, Web Video, Animated Film, Feature Film
Subject Areas
Visual Arts, US History, Sociology, Library/Information Literacy, ELA/English Language Arts

TikTok Timebombs: Methods of Media Manipulation

Students analyze and evaluate the accuracy, purpose and techniques of manipulation in TikTok videos, and reflect on their own reactions and biases.

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High School, College

30-60 Minutes

Social Media, Web Video, Informational Text
Subject Areas
Health, Psychology, Student Media Production, Film/Video Arts, Commercial Arts/Advertising, Consumer Education, Civics And Government, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts

Trails of Tears: Who's Telling the Stories and How?

Students analyze videos about the Cherokee trails of tears for messages about techniques, credibility and sourcing.

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Middle School, High School

30-60 Minutes

Illustration, Informational Text, Animated Film, Animated Film, Web Video, Documentary Film, Television Program, Documentary Film
Subject Areas
Film/Video Arts, US History, Civics And Government, Library/Information Literacy, ELA/English Language Arts

Zero: Who Invented It and How Do We Know?

Students analyze short videos for messages about zero, when and where it was invented, the credibility and point of view of information, and about the influence of culture on history.

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Middle School, High School, College

15-30 Minutes

Animated Film, Web Video, Television Program
Subject Areas
Math, Global Studies, Library/Information Literacy, ELA/English Language Arts

1944 Dewey Response to "Fala Speech"

Media literacy and critical thinking activity analyzing the text of as speech from the 1944 Thomas Dewey campaign for messages about political attacks and speech-making techniques.

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High School, College

30-60 Minutes

Informational Text, Speech
Subject Areas
ELA/English Language Arts

Abolitionists on Film

Media literacy and critical thinking lesson using four short film excerpts to teach about arguments for the abolition of slavery and the tactics used by abolitionists.

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Middle School, High School, College

30-60 Minutes

Animated Film, Documentary Film, Feature Film, Television Program
Subject Areas
Film/Video Arts, US History And Government, US History, Civics And Government, Sociology

Consumer Choices About Natural Resource Use Assessment

Media literacy and critical thinking assessment analyzing messages in a book cover and poster and writing an opinion piece on consumer choices,

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Upper Elementary

30-60 Minutes

Poster
Subject Areas
Psychology, Visual Arts, Commercial Arts/Advertising, Consumer Education, Environmental Studies, Economics, Sociology, ELA/English Language Arts

"Celebration" or "Protest"?

Media literacy and critical thinking lesson contrasting TV news representations of an incident at a mosque early in the war.

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High School, College

30-60 Minutes

Television Program
Subject Areas
Film/Video Arts, Journalism, US History And Government, US History, Civics And Government, Global Studies, Sociology, General Media Literacy, Library/Information Literacy

1967: Deepening the Divide

Media literacy and critical thinking lesson analyzing two conflicting website accounts of the 1967 Arab-Israeli War.

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High School, College

30-60 Minutes

Illustration, Informational Text, Map
Subject Areas
Global Studies, ELA/English Language Arts

2016 Balancing Facebook Viewpoints

Media literacy and critical thinking activity decoding Blue Feed/Red Feed posts about the outcome of the 2016 election for sources, bias and interpretation.

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High School, College

15-30 Minutes

Subject Areas
Psychology, Journalism, Sociology, General Media Literacy, Library/Information Literacy, Technology/Digital Media

2016 Explaining the Result

Media literacy and critical thinking activity decoding TV news clips explaining the outcome of the 2016 election for point of view, credibility and interpretation.

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High School, College

15-30 Minutes

Television Program
Subject Areas
Film/Video Arts, Journalism, US History And Government, US History, Civics And Government, Economics, Sociology, Library/Information Literacy

2016 Meaning in Memes

Media literacy and critical thinking activity decoding memes about the 2016 election for the impact of social media forms and interpretation.

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High School, College

15-30 Minutes

Illustration
Subject Areas
Psychology, Student Media Production, Visual Arts, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts

A Media Chronology

Media literacy and critical thinking lesson about Dr. King's public accomplishments and their representation in the media.

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Middle School, High School, College

Over 60 Minutes

Illustration, Informational Text, Literature, Music/song, News - Print, Photograph, Poster, Speech, Web Video
Subject Areas
Visual Arts, Film/Video Arts, Commercial Arts/Advertising, Music, Journalism, US History And Government, US History, Civics And Government, Sociology, General Media Literacy, Library/Information Literacy

A Pair of Portraits

Media literacy and critical thinking lesson comparing portraits of George Washington and King George.

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Upper Elementary, Middle School

15-30 Minutes

Illustration
Subject Areas
Visual Arts, US History And Government, US History, Civics And Government

A Revolution in Iran

Media literacy and critical thinking lesson reviewing the history of U.S./Iranian relations by analyzing Time magazine covers.

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High School, College

30-60 Minutes, Over 60 Minutes

News - Print, Photograph
Subject Areas
Visual Arts, Commercial Arts/Advertising, Journalism, US History And Government, US History, Civics And Government, Global Studies, ELA/English Language Arts

Additional Practice Videos for First Grade

A set of 10 video advertisements for children's toys and breakfast cereals with decoding prompts for messages about target audience, advertising tricks and disclaimers.

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Lower Elementary

15-30 Minutes

Television Commercial
Subject Areas
Health, Commercial Arts/Advertising, General Media Literacy, Library/Information Literacy

Additional Practice Videos for Kindergarten

A set of 11 video advertisements for children's toys and breakfast cereals with decoding prompts for messages about target audience, advertising tricks and disclaimers.

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Lower Elementary

15-30 Minutes

Television Commercial
Subject Areas
Health, Film/Video Arts, Commercial Arts/Advertising, Nutrition, Consumer Education, General Media Literacy, Library/Information Literacy

Advertiser's Power of Persuasion - Animals

Media literacy and critical thinking lesson analyzing print advertisements and public service messages about dogs and endangered species. Writing scripts for ads or public service announcements promoting actions to protect animals.

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Lower Elementary

Over 60 Minutes

Illustration, Television Commercial, Webpage, Web Video
Subject Areas
Student Media Production, Visual Arts, Film/Video Arts, Commercial Arts/Advertising, Consumer Education, Life Sciences, ELA/English Language Arts

Advertiser's Power of Persuasion - Fruits & Vegetables

Media literacy and critical thinking lesson analyzing print advertisements and public service messages about carrot-related food products and writing scripts for ads or public service announcements promoting healthy eating habits.

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Lower Elementary

Over 60 Minutes

Documentary Film, Television Commercial, Webpage
Subject Areas
Health, Student Media Production, Film/Video Arts, Commercial Arts/Advertising, Nutrition, Consumer Education, ELA/English Language Arts

Advertiser's Power of Persuasion - Water

Media literacy and critical thinking lesson analyzing print advertisements and public service messages about bottled water and vitamin water and writing scripts for ads or public service announcements promoting their water consumption design for a healthy body, budget and earth.

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Lower Elementary

Over 60 Minutes

Television Commercial, Webpage
Subject Areas
Health, Student Media Production, Film/Video Arts, Commercial Arts/Advertising, Consumer Education, ELA/English Language Arts

African Money

Media literacy and critical thinking lesson analyzing messages about African countries by examining images in currency.

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Upper Elementary

30-60 Minutes, Over 60 Minutes

Illustration
Subject Areas
Visual Arts, Global Studies, Economics, ELA/English Language Arts

African and Free – Maroon Resistance in the Americas

Students analyze videos produced by and about people of the African diaspora in the Americas for messages about representations of their peoples' freedom, resistance, and ties to Africa.

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Middle School, High School, College

30-60 Minutes

Documentary Film, Television Program, Web Video
Subject Areas
Film/Video Arts, Environmental Studies, US History And Government, US History, Civics And Government, Global Studies, Sociology, ELA/English Language Arts

After War Begins

Media literacy and critical thinking lesson using four short film excerpts to reflect on choices for peacemaking during the Iraq War, especially among those serving in the military.

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Middle School, High School, College

30-60 Minutes

Documentary Film, Feature Film
Subject Areas
Film/Video Arts, US History And Government, US History, Civics And Government, Sociology

Ageism in Advertising: Promoting or Countering Stereotypes?

Students analyze television commercials for messages about stereotypes and counter-stereotypes of elders.

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Middle School, High School, College

15-30 Minutes

Television Commercial
Subject Areas
Psychology, Film/Video Arts, Commercial Arts/Advertising, Consumer Education, Economics, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts

Agriculture: Sustainable v. Industrial

This is a media literacy and critical thinking activity in which students decode two web videos for messages about industrial and sustainable agriculture.

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Middle School, High School, College

30-60 Minutes

Web Video
Subject Areas
Health, Film/Video Arts, Commercial Arts/Advertising, Consumer Education, Life Sciences, Environmental Studies, Economics

All You Need is Love: The Beatles in Music and Film

Students analyze excerpts from a documentary, an animated film and a video of a music performance, all centering on the song “All You Need Is Love,” for messages about artistic expression, historical context and interpretation.

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Upper Elementary, Middle School, High School, College

30-60 Minutes

Animated Film, Documentary Film, Music/song, Television Program, Web Video
Subject Areas
Film/Video Arts, Music, Sociology, ELA/English Language Arts

America: Through Music Videos

Students analyze excerpts from music videos about America for messages about identity, media forms and historical and cultural context.

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Middle School, High School, College

30-60 Minutes

Feature Film, Music/song, Web Video
Subject Areas
Film/Video Arts, Music, US History And Government, US History, Civics And Government, Global Studies, Sociology, ELA/English Language Arts

American Rifleman: Message Shifting Over Time

This is a media literacy and critical thinking activity in which students analyze covers from American Rifleman magazine from the 1970s, 1990s and 2010s for messages about changing target audience.

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Middle School, High School, College

15-30 Minutes

Subject Areas
Visual Arts, Commercial Arts/Advertising, Journalism, US History And Government, US History, Civics And Government, Sociology, General Media Literacy, Library/Information Literacy

Analyzing the Roots of Terrorism

Media literacy and critical thinking lesson exploring possible reasons for militant Muslim attacks on the west by analyzing and comparing four editorial writings, a speech by President George W Bush and an interview with Osama bin Laden.

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High School, College

30-60 Minutes

Editorial Opinion, Informational Text, News - Print, Speech
Subject Areas
Journalism, US History And Government, US History, Civics And Government, Global Studies, Sociology, ELA/English Language Arts

Ancient Egypt - Ancient Media?

In this media literacy activity students analyze images of things found in ancient Egypt to determine which might be considered media and to explore how the cultural characteristics of places change over time.

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Upper Elementary, Middle School

15-30 Minutes

Illustration
Subject Areas
Visual Arts, Global Studies, Sociology, General Media Literacy, Library/Information Literacy

Ancient Nubia & Ancient Egypt: What’s the Story?

In this media literacy activity students analyze two film clips for messages about the ancient Egyptians and Kushites, the role of racism in archaeology and storytelling choices in documentary film.

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Middle School, High School, College

15-30 Minutes

Documentary Film, Television Program, Web Video
Subject Areas
Psychology, Film/Video Arts, Global Studies, Sociology

Apocalyptic Weather Systems in Movies: Science Fact or Science Fiction

This is a media literacy and critical thinking activity in which students analyze a brief clip from the feature film, "The Day After Tomorrow" and a science blog post for conflicting perspectives on the potential impacts of extreme weather events related to global climate change.

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Middle School, High School, College

30-60 Minutes

Feature Film, Webpage, Feature Film
Subject Areas
Film/Video Arts, Physical Sciences, Environmental Studies, Sociology, General Media Literacy, Library/Information Literacy

Aretha Franklin: Amazing Grace

Students analyze excerpts from a documentary and a TV mini-series about Aretha Franklin singing “Amazing Grace” for messages about artistic expression and the impact on individuals and society.

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Middle School, High School, College

15-30 Minutes

Documentary Film, Web Video, Documentary Film, Feature Film
Subject Areas
Film/Video Arts, Music, US History And Government, US History, Civics And Government, Sociology

Artistic Repurposing as Environmental Activism

This is a media literacy and critical thinking activity in which students analyze a web video and film trailer about the impacts of oceanic plastic pollution for messages about artists actions for environmental awareness.

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Upper Elementary, Middle School

15-30 Minutes

Web Video
Subject Areas
Film/Video Arts, Environmental Studies

Assessing Carbon Footprints

Media literacy and critical thinking lesson analyzing the carbon footprint implications for various products using short readings and "green" advertisements culminating in student reflection on personal consumer choice as it relates to sustainability.

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High School, College

Over 60 Minutes

Informational Text, Television Commercial, Webpage, Web Video
Subject Areas
Film/Video Arts, Commercial Arts/Advertising, Consumer Education, Life Sciences, Physical Sciences, Economics

BP Oil and Gulf Fisheries

Media literacy and critical thinking lesson about the impact of the BP oli spill on Gulf Coast fisheries by decoding headlines and video clips.

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High School, College

30-60 Minutes

Documentary Film, News - Print, Television Program, Web Video
Subject Areas
Health, Film/Video Arts, Journalism, Consumer Education, Life Sciences, Physical Sciences, Environmental Studies, US History And Government, US History, Civics And Government, Economics, Sociology, ELA/English Language Arts

Baby Shark: Introducing Analysis Skills

Students analyze the viral video “Baby Shark” to practice observation, link evidence to a document, assess what is true and not about sharks, and reflect on the credibility of media messages.

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Lower Elementary

15-30 Minutes

Music/song, Web Video
Subject Areas
Music, Life Sciences, General Media Literacy, Library/Information Literacy

Background History: Conflicting Timelines

Media literacy and critical thinking lesson exploring bias in the representation of late 20th century Iraqi history in historical timelines created by the US State Department and People Judge Bush.

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High School, College

30-60 Minutes

Informational Text
Subject Areas
US History And Government, US History, Civics And Government, Global Studies, Sociology, ELA/English Language Arts

Ban the Bag or Not? What Else Should We Know?

This is a media literacy and critical thinking activity in which students analyze a Scholastic news article and a page of a website called Bag the Ban for different perspectives on the use of plastic bags and their effects on our environment.

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Upper Elementary

15-30 Minutes

Webpage
Subject Areas
Consumer Education, Environmental Studies, ELA/English Language Arts

Benefits And Costs Of Using Plastic Shopping Bags

This is a media literacy and critical thinking activity in which students analyze two short excerpts from websites about plastic bags for conflicting perspectives on the costs and benefits of plastic shopping bags.

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Upper Elementary

15-30 Minutes

Webpage
Subject Areas
Environmental Studies, ELA/English Language Arts

Biofuels

Media literacy and critical thinking lesson comparing varied perspectives about growing corn as a biofuel commodity by decoding three text excerpts and six video clips.

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High School, College

Over 60 Minutes

Documentary Film, Editorial Opinion, Informational Text, News - Print, Television Commercial, Web Video
Subject Areas
Film/Video Arts, Commercial Arts/Advertising, Journalism, Consumer Education, Physical Sciences, Environmental Studies, Economics, Sociology, ELA/English Language Arts

Bioregional Economy

Media literacy and critical thinking lesson in which students will complete and present a multimedia research project on just and sustainable economic development projects in their bioregion.

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High School, College

Over 60 Minutes

Informational Text
Subject Areas
Student Media Production, Consumer Education, Environmental Studies, Economics, Sociology

Birth of the USSR

Media literacy and critical thinking lesson using posters to teach about the origins of the Soviet Union.

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High School, College

Poster
Subject Areas
Visual Arts, Global Studies

Black Identity

Media literacy and critical thinking lesson using excerpts from four songs to reflect on the meaning of black identity in the black freedom/civil rights movement.

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Middle School, High School, College

30-60 Minutes

Music/song
Subject Areas
Psychology, Music, US History And Government, US History, Civics And Government, Sociology

Black Lives Matter and Climate Change: What's the Connection?

This is a media literacy and critical thinking activity in which students decode a news article and an opinion piece about the connections between the Black Lives Matter movement and climate change for issues related to social and scientific content and geographical context.

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High School, College

30-60 Minutes

Editorial Opinion, News - Print
Subject Areas
Health, Journalism, Physical Sciences, Environmental Studies, US History And Government, US History, Civics And Government, Sociology

Blowing the Whistle On Big Tobacco Propaganda

In this media literacy activity students analyze a cigarette ad, an excerpt from an investigative documentary, a clip from a TV news program and a clip from a dramatic feature film for messages about the tobacco industry’s efforts to mislead the public about the health consequences of smoking.

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Middle School, High School, College

30-60 Minutes

Documentary Film, Feature Film, News - Video, Television Commercial, Television Program, Web Video
Subject Areas
Health, Psychology, Film/Video Arts, Commercial Arts/Advertising, Journalism, Consumer Education, Economics, Sociology

Bob Dylan: Storytelling for Social Justice

In this media literacy activity students analyze video clips from feature film and documentary film for messages about songwriting and social protest.

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High School, College

15-30 Minutes

Documentary Film, Feature Film, Web Video, Feature Film
Subject Areas
Film/Video Arts, Music, US History And Government, US History, Civics And Government, Sociology, ELA/English Language Arts

Boston Tea Party

Media literacy and critical thinking lesson about primary and secondary source representations of the Boston Tea Party.

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Upper Elementary, Middle School

15-30 Minutes

Illustration, Informational Text
Subject Areas
Visual Arts, US History And Government, US History, Civics And Government, ELA/English Language Arts

Bottled Water?

This media literacy activity was created to integrate the teaching of English language instruction with media literacy for educators in Panama. In this media literacy activity students watch short video clips with English narration and text to analyze authorship, purpose and target audience and to discuss environmental issues related to bottled water.

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Middle School, High School

15-30 Minutes

Web Video, Documentary Film, Television Commercial, Web Video
Subject Areas
Film/Video Arts, Commercial Arts/Advertising, Consumer Education, Environmental Studies, Economics, Sociology, English Language Instruction, General Media Literacy, Library/Information Literacy

Butterflies in the Media

Students analyze a magazine cover, a T-shirt, a book cover, a webpage, a button and a comic for messages about butterflies, endangered species and media forms.

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Lower Elementary, Upper Elementary

15-30 Minutes

Illustration, Informational Text, Magazine, Webpage
Subject Areas
Life Sciences, Environmental Studies, General Media Literacy, ELA/English Language Arts

COVID-19 & Climate Change: Graphing the Connection

In this media literacy activity students analyze online graphs and text for messages about the connections between the COVID-19 pandemic and climate change.

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High School, College

30-60 Minutes

Blog Post, Chart/graph, Informational Text, News - Print, Webpage
Subject Areas
Health, Math, Journalism, Environmental Studies, Global Studies, Economics, Sociology

Can You Judge A Book by its Cover?

Students analyze pairs of different covers for the same children’s book for messages about techniques, purpose and target audience.

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Upper Elementary

15-30 Minutes

Illustration, Literature, Print Advertisement
Subject Areas
Visual Arts, Commercial Arts/Advertising, Consumer Education, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts

Carbon Sequestration: Solutions to Climate Change

In this media literacy activity students analyze videos for messages about the effectiveness of different carbon sequestration solutions in reversing the impacts of greenhouse gas releases on climate change.

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High School, College

30-60 Minutes

Web Video
Subject Areas
Life Sciences, Physical Sciences, Environmental Studies

Carry Me to Freedom

Media literacy and critical thinking lesson using four short song excerpts to compare musical forms carrying abolitionist messages.

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Middle School, High School, College

30-60 Minutes

Music/song
Subject Areas
Music, US History And Government, US History, Civics And Government, Sociology

Case Study: From Witness to Action

Media literacy and critical thinking lesson using four short film excerpts to teach about strategies activists have taken to remedy environmental injustice.

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Middle School, High School, College

30-60 Minutes

Subject Areas
Health, Film/Video Arts, Journalism, Environmental Studies, US History And Government, US History, Civics And Government, Sociology

Censoring Seuss: Cancel Culture or Cultural Respect?

Students evaluate pages from Dr. Seuss books that were removed by the family for perpetuating stereotypes and then analyze a tweet and replies that includes support and criticism for censoring those images - discussing both the issues and the civility of the comments.

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High School, College

30-60 Minutes

Illustration, Literature, Social Media
Subject Areas
Visual Arts, Consumer Education, US History And Government, US History, Civics And Government, Global Studies, Economics, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts

Cereal Commercials

Media literacy and critical thinking lesson introducing the concept of a "complete breakfast," identifying packaging clues about sugar in cereal and recognizing tricks in the construction of breakfast cereal commercials.

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Lower Elementary

15-30 Minutes, 30-60 Minutes

Television Commercial
Subject Areas
Health, Commercial Arts/Advertising, Nutrition, Consumer Education

Challenging Homophobia

Media literacy and critical thinking lesson using four short song excerpts to reflect on messages about gay liberation and resistance to homophobia.

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Middle School, High School, College

30-60 Minutes

Music/song
Subject Areas
Psychology, Music, US History And Government, US History, Civics And Government, Sociology