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Commercials, Part 1

Media literacy and critical thinking lesson introducing the concept of advertiser intent and tricks in the construction of TV commercials.

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Commercial Arts/Advertising, Consumer Education


Lower Elementary
Pair, Whole Class
15-30 Minutes

LESSON PLAN, TEACHER GUIDE, VIDEO
Television Commercial
Pdf, Mp4
Cyndy Scheibe & Jane Koestler


Commercials, Part 2

Media literacy and critical thinking lesson introducing the concept of target audience and tricks in the construction of TV commercials.

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Health, Commercial Arts/Advertising, Nutrition, Consumer Education


Lower Elementary
Pair, Whole Class
30-60 Minutes

LESSON PLAN, TEACHER GUIDE, VIDEO
Television Commercial
Pdf, Mp4
Cyndy Scheibe & Jane Koestler


Community Responses to Climate Disaster Recovery

This is a media literacy and critical thinking activity in which students analyze an opinion piece and the executive summary of a governmental report for conflicting perspectives on effective climate disaster recovery efforts.

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Journalism, Environmental Studies, US History And Government, US History, Civics And Government, Sociology, ELA/English Language Arts


High School, College
Individual, Whole Class
30-60 Minutes

STUDENT HANDOUT, TEACHER GUIDE, ACTIVITY PLAN
Editorial Opinion, Informational Text
Pdf
Lucas Burdick


Comparing Renewables: U.S. vs. Global Energy Use

Media literacy and critical thinking activity in which students decode graphs for messages about how the use of renewable energy sources can help to reduce human vulnerability to climate change.

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Math, Physical Sciences, Environmental Studies, Global Studies, Economics, ELA/English Language Arts


Middle School
Individual, Whole Class
30-60 Minutes

POWERPOINT, STUDENT WORKSHEET, STUDENT HANDOUT, ACTIVITY PLAN
Chart/graph
Pptx, Pdf
Sox Sperry


Confirmation Bias, Coronavirus and the 2020 Presidential Campaign

In this media literacy activity students analyze the credibility of a controversial pro-Biden political ad attacking President Trump on his handling of the coronavirus pandemic, a tweet in response by Trump War Room, and an article from the fact-checking website Politifact about the controversy. Students then analyze their own confirmation bias as they reflect on how they evaluate the credibility of sources on political issues.

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Commercial Arts/Advertising, Journalism, Consumer Education, US History And Government, US History, Civics And Government, Sociology, General Media Literacy, Library/Information Literacy


High School, College
Whole Class
15-30 Minutes

VIDEO, STUDENT HANDOUT, ACTIVITY PLAN, TEACHER GUIDE
Web Video, Informational Text, Social Media, Television Commercial, Webpage, Web Video
Mp4, Pdf
Sox Sperry


Confrontation in the Streets: What Do You know?

In this media literacy activity students analyze a viral video and a TV news program on the same event for messages about historical context and viral messages in social media.

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Journalism, US History And Government, US History, Civics And Government, Sociology, General Media Literacy, Library/Information Literacy


High School, College
Whole Class
15-30 Minutes

VIDEO, TEACHER GUIDE, ACTIVITY PLAN
News - Video, Social Media, Television Program, Web Video
Mp4, Pdf
Sox Sperry


Conspiracy Theories About COVID-19: Who’s Selling? Who’s Buying?

In this media literacy activity students analyze media documents that allege conspiracies related to the coronavirus. Students then analyze media messages for credibility and reflect on their own biases in interpreting conspiracy theories.

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Health, Psychology, Journalism, Consumer Education, Sociology, General Media Literacy, Library/Information Literacy


Middle School, High School, College
Individual, Group - Small (3-5 Members), Whole Class
30-60 Minutes

TEACHER GUIDE, STUDENT HANDOUT, ACTIVITY PLAN
Magazine, News - Print, Social Media, Webpage
Pdf
Sox Sperry


Constructing King

Media literacy and critical thinking lesson analyzing diverse media representations of Dr. King including conflicting video interpretations of Dr. King and Malcolm X.

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Psychology, Visual Arts, Film/Video Arts, Commercial Arts/Advertising, Journalism, Consumer Education, US History And Government, US History, Civics And Government, Sociology, ELA/English Language Arts


Middle School, High School, College
Whole Class
Over 60 Minutes

LESSON PLAN, TEACHER GUIDE, POWERPOINT, VIDEO
Documentary Film, Feature Film, Illustration, Informational Text, News - Print, Photograph, Television Program, Webpage
Pdf, Ppt, Mp4
Chris Sperry, Sox Sperry, Eric Acree, Christopher Carey, Barry Derfel, Kim Fontana, Moira Lang, Faith Rogow, Robin Rosoff, Tanya Saunders, Cyndy Scheibe, Lauren Trichon, Andrea Volckmar


Consumerism & Sustainability

Media literacy and critical thinking lesson asking students to consider their own consumer decisions relating to sustainability through a process of decoding TV commercials and videos about bottled water.

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Health, Film/Video Arts, Commercial Arts/Advertising, Nutrition, Consumer Education, Environmental Studies, Economics, Sociology


Middle School, High School, College
Pair, Whole Class
Over 60 Minutes

VIDEO, STUDENT WORKSHEET, TEACHER GUIDE, LESSON PLAN
Animated Film, Television Commercial, Web Video
Mp4, Pdf
Sox Sperry


Covering Black Lives Matter: Front Page Constructions

In this media literacy activity students analyze newspaper front pages for messages about media representation of nationwide protests following the murder of George Floyd.

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Journalism, US History And Government, US History, Civics And Government, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts


Middle School, High School, College
Whole Class
15-30 Minutes

ACTIVITY PLAN, POWERPOINT, TEACHER GUIDE
News - Print, Photograph
Pdf, Pptx
Sox Sperry


Covering the War

Media literacy and critical thinking lesson contrasting messages about key events in the Iraq War as presented on newspaper front pages.

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Journalism, US History And Government, US History, Civics And Government, Global Studies, Sociology, ELA/English Language Arts


High School, College
Whole Class
30-60 Minutes

STUDENT READING, TEACHER GUIDE, LESSON PLAN, ASSESSMENT, POWERPOINT
Informational Text, News - Print, Photograph
Pdf, Ppt
Chris Sperry & Sox Sperry


Creative Visions of the Future

Media literacy and critical thinking lesson analyzing the imagined future of food, water and agriculture as viewed through the creative media of film, song, poetry and science fiction literature.

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Film/Video Arts, Music, Life Sciences, Environmental Studies, US History And Government, US History, Civics And Government, Sociology, ELA/English Language Arts


High School, College
Group - Small (3-5 Members), Whole Class
Over 60 Minutes

LESSON PLAN, TEACHER GUIDE, STUDENT HANDOUT, STUDENT WORKSHEET, POWERPOINT, VIDEO, AUDIO
Feature Film, Literature, Music/song, Television Program, Music/song
Pdf, Ppt, Mp4
Sox Sperry


Creativity in Mentoring

Media literacy and critical thinking lesson analyzing four short excerpts from feature films about mentoring by elders.

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Psychology, Film/Video Arts, Sociology


High School, College
Pair, Whole Class
30-60 Minutes

LESSON PLAN, TEACHER GUIDE, STUDENT READING, STUDENT HANDOUT, VIDEO
Feature Film
Pdf, Mp4
Sox Sperry


Creativity in Music

Media literacy and critical thinking lesson analyzing four short excerpts from films about aging and musical creativity.

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Psychology, Film/Video Arts, Music, Sociology


High School, College
Pair, Whole Class
30-60 Minutes

LESSON PLAN, TEACHER GUIDE, STUDENT READING, STUDENT HANDOUT, VIDEO
Documentary Film
Pdf, Mp4
Sox Sperry


Creativity in Preserving Cultural Tradition

Media literacy and critical thinking lesson analyzing four short film excerpts about the roles of elders in preserving cultural traditions.

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Psychology, Film/Video Arts, Music, Sociology


High School, College
Pair, Whole Class
30-60 Minutes

LESSON PLAN, TEACHER GUIDE, STUDENT READING, STUDENT HANDOUT, VIDEO
Documentary Film, Feature Film
Pdf, Mp4
Sox Sperry


Creativity in Relationships

Media literacy and critical thinking lesson analyzing four short film excerpts about creativity in relationships among elders.

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Health, Psychology, Film/Video Arts, Sociology


High School, College
Pair, Whole Class
30-60 Minutes

LESSON PLAN, TEACHER GUIDE, STUDENT READING, STUDENT HANDOUT, VIDEO
Feature Film
Pdf, Mp4
Sox Sperry


Creativity in Service

Media literacy and critical thinking lesson analyzing four short film excerpts about creativity in service among elders.

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Psychology, Film/Video Arts, Sociology


High School, College
Pair, Whole Class
30-60 Minutes

LESSON PLAN, TEACHER GUIDE, STUDENT READING, STUDENT HANDOUT, VIDEO
Documentary Film, Feature Film
Pdf, Mp4
Sox Sperry


Critical Race Theory – Whose History? Whose Story?

Students analyze clips from a variety of video sources for messages about the teaching of U.S. history, critical race theory and the power of media to persuade.

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Psychology, Film/Video Arts, Journalism, US History And Government, US History, Civics And Government, Sociology, English Language Instruction


High School, College
Whole Class
15-30 Minutes

VIDEO, TEACHER GUIDE, ACTIVITY PLAN
Animated Film, Feature Film, News - Video, Web Video
Mp4, Pdf
Sox Sperry


Cyberbullying: How It Hurts & How to Help

In this media literacy activity students analyze videos made for students for messages about the effects and remedies for cyber-bullying.

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Health, Psychology, Student Media Production, Sociology, General Media Literacy, Library/Information Literacy


Upper Elementary
Whole Class
15-30 Minutes

TEACHER GUIDE, VIDEO, ACTIVITY PLAN
Web Video, Animated Film, Social Media, Television Commercial, Web Video
Pdf, Mp4
Sox Sperry


Damming the Rivers

Media literacy and critical thinking lesson using four short film excerpts to reflect on river damming projects and on the use of water as a resource.

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Health, Film/Video Arts, Life Sciences, Physical Sciences, Environmental Studies, US History And Government, US History, Civics And Government, Global Studies, Economics, Sociology, ELA/English Language Arts


Middle School, High School, College
Whole Class
30-60 Minutes

LESSON PLAN, TEACHER GUIDE, STUDENT WORKSHEET, VIDEO
Documentary Film, Television Program
Pdf, Mp4
Sox Sperry