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Commercials, Part 1



Media literacy and critical thinking lesson introducing the concept of advertiser intent and tricks in the construction of TV commercials.

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This resource is part of the following contextual materials. Resources can be explored on their own but are most useful for teachers when downloaded as part of their parent content. Click on the links below to see this Resource in context:

Unit: Kindergarten Lessons
Kit: Critical Thinking & Health: Nutrition and TV Commercials
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Resource Details


Relevant Subject Area(s)

Commercial Arts/Advertising, Consumer Education

Grade Level(s)

Lower Elementary

Media Type(s)

Television Commercial

Author(s)

Cyndy Scheibe & Jane Koestler

View Standards

Resource Standard Common Core ELA Strand
Reading: Informational text (RI), Speaking and Listening (SL)