Skip to main content

Check Out Our Newest Lessons

Marketing OxyContin: Profits, Lives and Disinformation

Media documents are excerpts from a company memo from Purdue Pharma, an investigative reporting video, an online article and two government reports related to the marketing of OxyContin. Students analyze messages about the role of industry in fueling the opioid epidemic and the credibility of the media documents.

Grade Level: High School, College
Subject: Health, General Media And Information Literacy, Commercial Arts/Advertising, Journalism, Consumer Education, US History And Government, Economics, Sociology

Read More
High Fructose Corn Syrup? Is There a Problem? Who Says?

Students analyze a commercial from the Corn Refiners Association, a blog post from an industry-supported group and an article from the Union of Concerned Scientists for messages about the health impacts of high fructose corn syrup, the spread of scientific misinformation and how funders influence media messages.

Grade Level: High School, College
Subject: Health, General Media And Information Literacy, Film/Video Arts, Commercial Arts/Advertising, Nutrition, Consumer Education, Life Sciences, Economics, Sociology

Read More
Football and Concussions: the NFL vs. Scientific Research

In this media literacy activity students analyze short video clips from an investigative documentary TV program, a feature film, and a congressional hearing for messages about the impact of football on brain disease to assess credibility in film representations of historic events.

Grade Level: Middle School, High School, College
Subject: Health, Film/Video Arts, Journalism, Life Sciences, US History And Government, Sociology

Read More

Join the Conversation

Stay Informed

Striking a Chord: Using Media to Protest the Critical Issues of Our Time

Protests have played a critical role in our country’s history – and they provide important opportunities for media literacy, both in terms of analyzing the way media have covered different types of protests and in the use of media by protestors to get their messages across.

Pride and Protest

With June designated as LGBTQ Pride Month, the analysis of media messages about gender and sexual identities is particularly relevant – including lessons in the unit on Gay Liberation in the curriculum kit, "Media Constructions of Social Justice."

It’s Different This Time

In a deeply personal blog post, Project Look Sharp’s Executive Director reflects on the roles that media have played in bringing us face-to-face with racial violence and police brutality, and how her own lived experience as a media literacy educator in a family of color have made a difference.

Past Blogs