Project Look Sharp

Lessons (214)
Professional Development (0)

More Commercials & Their Tricks

Media literacy and critical thinking lesson will teach the purpose of a commercial and wording tricks advertisers use to sell their products

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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:

Unit: First Grade Lessons
Kit: Critical Thinking & Health: Nutrition and TV Commercials

Commercial Arts/Advertising, Consumer Education

Lower Elementary
Pair, Whole Class
30-60 Minutes

LESSON PLAN, TEACHER GUIDE, VIDEO

Television Commercial

Pdf, Mp4

Cyndy Scheibe & Jane Koestler

Natural Gas: Water & Climate Impacts

Media literacy and critical thinking activity in which students decode an advertisement and a web page for messages about how natural gas extraction impacts fresh water resources.

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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:

Unit: Climate Change & Water
Kit: Media Constructions of Sustainability: Middle School

Health, Visual Arts, Commercial Arts/Advertising, Consumer Education, Physical Sciences, Environmental Studies, Economics, Sociology, ELA/English Language Arts

Middle School
Individual, Whole Class
15-30 Minutes

ACTIVITY PLAN, STUDENT HANDOUT, STUDENT WORKSHEET, POWERPOINT

Informational Text, Photograph, Webpage

Pdf, Pptx

Sox Sperry

Natural Resources - How Do we Use Them?

Media literacy and critical thinking lesson analyzing book and magazine covers to discern messages about how the use of natural resources for energy affects the environment.

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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:

Unit: Natural Resources
Kit: Media Constructions of Sustainability: Upper Elementary

Visual Arts, Commercial Arts/Advertising, Consumer Education, Physical Sciences, Environmental Studies, Economics, Sociology, ELA/English Language Arts

Upper Elementary
Individual, Pair, Whole Class
30-60 Minutes

LESSON PLAN, TEACHER GUIDE, STUDENT WORKSHEET, POWERPOINT

Illustration, Informational Text, News - Print, Photograph, Webpage

Pdf, Pptx

Sox Sperry

Nuclear Reactor Safety

Media literacy and critical thinking lesson using four short film excerpts to reflect on nuclear reactor safety in light of the accidents at Three Mile Island and Chernobyl.

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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:

Kit: Media Constructions of the Environment: Chemicals in the Environment

Health, Film/Video Arts, Physical Sciences, Environmental Studies, US History And Government, US History, Civics And Government, Sociology

Middle School, High School, College
Whole Class
30-60 Minutes

LESSON PLAN, TEACHER GUIDE, STUDENT WORKSHEET, VIDEO

Documentary Film, Television Program

Pdf, Mp4

Sox Sperry

Oil Palm Plantations: Effects on Tropical Rainforests

Media literacy and critical thinking activity in which students decode a TV commercial and a documentary film excerpt for messages about the benefits and costs of transforming a tropical rainforest into an oil palm plantation to supply the global market.

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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:

Unit: Biodiversity
Kit: Media Constructions of Sustainability: Middle School

Film/Video Arts, Commercial Arts/Advertising, Consumer Education, Life Sciences, Environmental Studies, Global Studies, Economics, Sociology, ELA/English Language Arts

Middle School
Individual, Whole Class
15-30 Minutes

VIDEO, STUDENT WORKSHEET, STUDENT HANDOUT, ACTIVITY PLAN

Television Commercial, Documentary Film, Television Commercial

Mp4, Pdf

Sox Sperry

Oil Pipelines: Indigenous Water Rights & Safe Energy Transport

This is a media literacy and critical thinking activity in which students analyze an article and a web page for conflicting perspectives on the construction of the Dakota Access Pipeline near Standing Rock native land.

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Health, Physical Sciences, Environmental Studies, US History And Government, US History, Civics And Government, Sociology

Middle School, High School, College
Whole Class
30-60 Minutes

ACTIVITY PLAN, TEACHER GUIDE, STUDENT HANDOUT

News - Print, Webpage

Pdf

Laurie VanVleet & Sox Sperry

Oil Spills: What's the Problem?

Media literacy and critical thinking lesson analyzing newspaper headlines, web pages and videos to discern messages about how oil spills impact human and natural populations.

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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:

Unit: Natural Resources
Kit: Media Constructions of Sustainability: Upper Elementary

Health, Film/Video Arts, Journalism, Consumer Education, Life Sciences, Physical Sciences, Environmental Studies, US History And Government, US History, Civics And Government, Economics, Sociology, ELA/English Language Arts

Upper Elementary
Individual, Pair, Whole Class
Over 60 Minutes

VIDEO, POWERPOINT, STUDENT WORKSHEET, TEACHER GUIDE, LESSON PLAN

Documentary Film, News - Print, Webpage, Web Video

Mp4, Pptx, Pdf

Sox Sperry

Online Scams– Will You Fall for It?

This media literacy activity was created to integrate the teaching of English language instruction with media literacy for educators in Panama. In this media literacy activity students analyze web notices to identify different types of online scams.

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Commercial Arts/Advertising, Consumer Education, Sociology, English Language Instruction, General Media Literacy, Library/Information Literacy

Middle School, High School, College
Whole Class
15-30 Minutes

TEACHER GUIDE, STUDENT HANDOUT, ACTIVITY PLAN

Blog Post, Social Media, Webpage

Pdf, Docx

Sox Sperry, FG

Onondaga Lake

Media literacy and critical thinking lesson analyzing the stewardship interests for Onondaga Lake as regards economic development, cultural preservation and human and ecosystem health.

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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:

Playlist: English Language Arts
Kit: Media Constructions of Sustainability: Fingerlakes

Health, Journalism, Life Sciences, Physical Sciences, Environmental Studies, US History And Government, US History, Civics And Government, Economics, Sociology, ELA/English Language Arts

High School, College
Whole Class
30-60 Minutes, Over 60 Minutes

STUDENT WORKSHEET, STUDENT READING, ASSESSMENT, TEACHER GUIDE, LESSON PLAN, POWERPOINT

Editorial Opinion, Illustration, Informational Text, Map, News - Print, Photograph

Pdf, Ppt

Sox Sperry

Palm Oil: To Buy or Not to Buy?

This is a media literacy and critical thinking activity in which students analyze a commercial, a public service announcement and a short animation for conflicting perspectives on the impact of palm oil production

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Film/Video Arts, Commercial Arts/Advertising, Consumer Education, Life Sciences, Environmental Studies, Global Studies, Economics, Sociology

Middle School, High School, College
Whole Class
15-30 Minutes

VIDEO, TEACHER GUIDE, ACTIVITY PLAN

Television Commercial, Television Commercial, Web Video

Mp4, Pdf

Sox Sperry

Panamanian Family Values – According to Whom?

This media literacy activity was created to integrate the teaching of English language instruction with media literacy for educators in Panama. In this media literacy activity students analyze images and text in webpages for messages about family values in Panama and about the source, purpose and credibility of websites.

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Health, Psychology, Global Studies, Sociology, English Language Instruction

Middle School, High School, College
Whole Class
15-30 Minutes

TEACHER GUIDE, STUDENT HANDOUT, ACTIVITY PLAN

Informational Text, Webpage

Pdf, Docx

Sox Sperry, FG

Pollution: Industrial Restoration or Destruction

Media literacy and critical thinking activity in which students decode an advertisement and a webpage for messages about the impact of the impact of industrial pollution on ecosystem relationships.

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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:

Unit: Biodiversity
Kit: Media Constructions of Sustainability: Middle School

Visual Arts, Commercial Arts/Advertising, Consumer Education, Life Sciences, Environmental Studies, Sociology, ELA/English Language Arts

Middle School
Individual, Whole Class
15-30 Minutes

ACTIVITY PLAN, STUDENT HANDOUT, STUDENT WORKSHEET, POWERPOINT

Illustration, Webpage

Pdf, Pptx

Sox Sperry

Practicing Respect on Public Transportation

In this media literacy activity students analyze short video clips for messages about respect on public transportation.

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Health, Psychology, Film/Video Arts, Commercial Arts/Advertising, Sociology, English Language Instruction, General Media Literacy, Library/Information Literacy

Middle School, High School
Whole Class
15-30 Minutes

VIDEO, TEACHER GUIDE, ACTIVITY PLAN

Television Commercial, Web Video

Mp4, Pdf

Sox Sperry, FG

Pronouns & Gender Identity: Who Gets to Choose?

In this media literacy activity students analyze videos for messages about gender pronouns and identity choices.

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Health, Psychology, Student Media Production, Sociology, ELA/English Language Arts

High School, College
Whole Class
30-60 Minutes

VIDEO, TEACHER GUIDE, ACTIVITY PLAN

Web Video

Mp4, Pdf

Sox Sperry

Rachel Carson (Print Documents Lesson)

Media literacy and critical thinking lesson using four short informational writing excerpts to reflect on the media representation of Rachel Carson's legacy.

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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:

Kit: Media Constructions of the Environment: Chemicals in the Environment

Health, Psychology, Journalism, Life Sciences, Physical Sciences, Environmental Studies, Sociology, ELA/English Language Arts

Middle School, High School, College
Whole Class
30-60 Minutes

LESSON PLAN, TEACHER GUIDE, STUDENT READING, STUDENT WORKSHEET

Editorial Opinion, News - Print

Pdf

Sox Sperry

Rachel Carson (Video Clips Lesson)

Media literacy and critical thinking lesson using four short film excerpts to reflect on conflicting views on Rachel Carson's place in history.

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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:

Kit: Media Constructions of the Environment: Chemicals in the Environment

Health, Film/Video Arts, Life Sciences, Physical Sciences, Environmental Studies, US History And Government, US History, Civics And Government, Sociology

Middle School, High School, College
Whole Class
30-60 Minutes

VIDEO, STUDENT WORKSHEET, TEACHER GUIDE, LESSON PLAN

Documentary Film, Television Program, Web Video

Mp4, Pdf

Sox Sperry

Rachel Carson: Who Controls Nature?

Media literacy and critical thinking activity in which students decode videos for messages about the impact of DDT on the ecosystem.

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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:

Unit: Biodiversity
Kit: Media Constructions of Sustainability: Middle School

Health, Film/Video Arts, Life Sciences, Environmental Studies, US History And Government, US History, Civics And Government, Sociology, ELA/English Language Arts

Middle School
Individual, Whole Class
15-30 Minutes

ACTIVITY PLAN, STUDENT HANDOUT, STUDENT WORKSHEET, VIDEO

Documentary Film, Television Program

Pdf, Mp4

Sox Sperry

Rainforest Biodiversity

Media literacy and critical thinking lesson using four short film excerpts to reflect on the impacts to rainforest biodiversity by monoculture plantations.

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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:

Kit: Media Constructions of the Environment: Endangered Species

Film/Video Arts, Commercial Arts/Advertising, Consumer Education, Life Sciences, Environmental Studies, Global Studies, Economics, Sociology

Middle School, High School, College
Whole Class
30-60 Minutes

VIDEO, STUDENT WORKSHEET, TEACHER GUIDE, LESSON PLAN

Feature Film, Television Program

Mp4, Pdf

Sox Sperry

Rating Media Credibility – Who’s Behind the Curtain?

In this media literacy activity students analyze websites for messages about how funders and advisors influence bias.

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Journalism, Consumer Education, Economics, Sociology, General Media Literacy, Library/Information Literacy

High School, College
Individual, Pair, Group - Small (3-5 Members), Whole Class
30-60 Minutes

TEACHER GUIDE, STUDENT HANDOUT, ACTIVITY PLAN

Blog Post, Chart/graph, Informational Text, Webpage

Pdf

Sox Sperry

Real Bugs TV Commercial Decoding

Media literacy and critical thinking lesson reflecting on stereotyping by analyzing a TV comercial.

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Commercial Arts/Advertising, Consumer Education, General Media Literacy, Library/Information Literacy, ELA/English Language Arts

Upper Elementary, Middle School, High School, College
Whole Class
Under 15 Minutes

ACTIVITY PLAN, VIDEO

Television Commercial

Pdf, Mp4

Cyndy Scheibe

6 7 8

Age/Grade Level

Lower Elementary

Upper Elementary

Middle School

High School

College

Student Activities

Assessment

Presentation

Reading

Research/production

Writing

Resource Duration

Under 15 Minutes

15-30 Minutes

30-60 Minutes

Over 60 Minutes

Geographic Reference

Africa

Asia

Europe

Latin America

Middle East

United States

Common Core ELA Standard

Language (L)

Reading: History Social Studies (RH)

Reading: Informational Text (RI)

Reading: Literature (RL)

Reading For Science And Technical Subjects (RST)

Speaking And Listening (SL)

Writing (W)

Writing-History Science And Technical Subjects (WHST)

C3 Social Studies Dimension

D2: Applying Disciplinary Concepts And Tools - CIV: Civics

D2: Applying Disciplinary Concepts And Tools - ECO: Economics

D2: Applying Disciplinary Concepts And Tools - GEO: Geography

D2: Applying Disciplinary Concepts And Tools - HIS: History

Next Gen Science Core Idea

Biodiversity And Humans

Developing Possible Solutions

Global Climate Change

Human Impacts On Earth Systems

Interdependent Relationships In Ecosystems

Natural Resources

The Role Of Water In Earths Surface Processes

Weather And Climate

Clear

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