Visual Arts, Commercial Arts/Advertising, Journalism, US History, Civics And Government, Sociology
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"Boycott Leader Gives Human Relations Talks" Front Page
Students analyze a newspaper front page for messages about Martin Luther King, boycotts and about target audience for media messages. This simple decoding activity has been taken from a larger lesson with many slides titled “Working For Peace Working for Justice”. To access this lesson, type the title with quotes into the PLS keyword search bar.
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Middle School, High School, College
Under 15 Minutes
Subject Areas
Dorothy Day: Catholic Worker and Peacemaker
Students analyze a calendar cover and a painting for messages about Dorothy Day, the Catholic Worker movement and about discerning media forms. This simple decoding activity has been taken from a larger lesson with many slides titled “Working For Peace Working for Justice”. To access this lesson, type the title with quotes into the PLS keyword search bar.
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Middle School, High School, College
Under 15 Minutes
Subject Areas
Visual Arts, Commercial Arts/Advertising, Journalism, US History, Civics And Government, Sociology
Peacemaking & the Haudenosaunee (Iroquois) Confederacy
Students analyze a book illustration and a wampum belt for messages about historic peacemaking within the Haudennosaunee (Iroquois) confederacy and about values and symbols in media messages. This simple decoding activity has been taken from a larger lesson with many slides titled “Working For Peace Working for Justice”. To access this lesson, type the title with quotes into the PLS keyword search bar.
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Middle School, High School, College
Under 15 Minutes
Subject Areas
Visual Arts, Commercial Arts/Advertising, Journalism, US History, Civics And Government, Sociology
"Black Death" Insecticide Advertisement
Students analyze images of a 19th century advertisement for messages about chemical insecticide and about techniques to persuade. This simple decoding activity has been taken from a larger lesson with many slides titled “History of Chemicals in the Environment." To access this lesson, type the title with quotes into the PLS keyword search bar.
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Middle School, High School, College
Under 15 Minutes
Subject Areas
Visual Arts, Commercial Arts/Advertising, Consumer Education, Environmental Studies, Civics And Government
2004 Spin/Counter-Spin: Speeches, Articles, Ads & Websites
Media literacy and critical thinking lesson analyzing speeches, articles, ads and website post about the 2004 Bush Kerry campaigns for messages about political campaign spin and target audience.
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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Playlist: English Language ArtsUnit: 2000-2008 Targeting the Spin
Kit: Media Constructions of Presidential Campaigns
High School, College
30-60 Minutes
Subject Areas
Commercial Arts/Advertising, Journalism, US History And Government, US History, Civics And Government, Economics, General Media Literacy, Library/Information Literacy, ELA/English Language Arts
2000 News Photo of Handmade Signs
Media literacy and critical thinking activity analyzing a news photo of handmade citizen signs following the disputed lection results for messages about the disputed election and citizen expression.
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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 2000-2008 Targeting the SpinKit: Media Constructions of Presidential Campaigns
High School, College
Under 15 Minutes
Subject Areas
Visual Arts, Journalism, US History And Government, US History, Civics And Government
2000 Newsweek Sidebar "Faith is Busting Out All Over"
Media literacy and critical thinking activity analyzing a magazine sidebar about expressions of faith among primary candidates for messages about candidate appeals and religious faith.
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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 2000-2008 Targeting the SpinKit: Media Constructions of Presidential Campaigns
High School, College
15-30 Minutes
Subject Areas
Psychology, Journalism, US History And Government, US History, Civics And Government
2000 Where is the Salsa? Article
Media literacy and critical thinking activity analyzing a magazine article about candidate appeals to Latino voters for messages about target audience and race.
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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 2000-2008 Targeting the SpinKit: Media Constructions of Presidential Campaigns
High School, College
30-60 Minutes
Subject Areas
Visual Arts, Journalism, US History And Government, US History, Civics And Government, Sociology, ELA/English Language Arts
2000 Election Campaign Websites
Media literacy and critical thinking lesson analyzing the websites of Gore, Bush and Nader for messages about issues, candidate imagery and voter appeals.
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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Playlist: Economics & Social JusticeUnit: 2000-2008 Targeting the Spin
Kit: Media Constructions of Presidential Campaigns
High School, College
30-60 Minutes
Subject Areas
US History And Government, US History, Civics And Government, Economics, Sociology
2000 Convention Entrances
Media literacy and critical thinking activity analyzing the convention entrances of each candidate to receive their party's nomination for messages about candidate imagery and voter appeals.
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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 2000-2008 Targeting the SpinKit: Media Constructions of Presidential Campaigns
High School, College
15-30 Minutes
Subject Areas
Film/Video Arts, US History And Government, US History, Civics And Government
2000 Newsweek Cover, "The Winner Is..."
Media literacy and critical thinking activity analyzing a Newsweek cover following the disputed election results for messages about partisanship in media coverage and the disputed election.
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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 2000-2008 Targeting the SpinKit: Media Constructions of Presidential Campaigns
High School, College
Under 15 Minutes
Subject Areas
Visual Arts, Commercial Arts/Advertising, Journalism, US History And Government, US History, Civics And Government
2000 Gore and Bush Intro to Saturday Night Live
Media literacy and critical thinking activity analyzing clips from Saturday Night Live appearances by George W Bush and Al Gore for messages about reaching voters and candidate imagery.
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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 2000-2008 Targeting the SpinKit: Media Constructions of Presidential Campaigns
High School, College
15-30 Minutes
Subject Areas
Psychology, Film/Video Arts, US History And Government, US History, Civics And Government
2000 Saturday Night Live Debate Skit
Media literacy and critical thinking activity analyzing clips from a Saturday Night Live skit about a 2000 debate between George W Bush and Al Gore for messages about candidate images and satire.
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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 2000-2008 Targeting the SpinKit: Media Constructions of Presidential Campaigns
High School, College
15-30 Minutes
Subject Areas
Film/Video Arts, US History And Government, US History, Civics And Government
2000 Gore-Bush 1st Debate
Media literacy and critical thinking activity analyzing clips from a 2000 debate between George W Bush and Al Gore for messages about economic issues and target audience.
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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 2000-2008 Targeting the SpinKit: Media Constructions of Presidential Campaigns
High School, College
30-60 Minutes
Subject Areas
Film/Video Arts, US History And Government, US History, Civics And Government, Economics, Sociology
1992 Campaigns & Elections Magazine Cover
Media literacy and critical thinking activity analyzing a 1992 magazine cover about media campaigns for messages about reaching voters.
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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 1984-1992 Mass Marketing the ImageKit: Media Constructions of Presidential Campaigns
High School, College
Under 15 Minutes
Subject Areas
Visual Arts, Commercial Arts/Advertising, Consumer Education, US History And Government, US History, Civics And Government, General Media Literacy, Library/Information Literacy
1992 Time Cover, Clinton
Media literacy and critical thinking activity analyzing a 1992 magazine cover about the Clinton campaign for messages about attack and media bias.
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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 1984-1992 Mass Marketing the ImageKit: Media Constructions of Presidential Campaigns
High School, College
Under 15 Minutes
Subject Areas
Psychology, Visual Arts, Commercial Arts/Advertising, Journalism, US History And Government, US History, Civics And Government
1992 Bush & Clinton's Arkansas Commercials
Media literacy and critical thinking lesson analyzing commercials from the 1992 Bush and Clinton campaign for messages about economics and attack.
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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 1984-1992 Mass Marketing the ImageKit: Media Constructions of Presidential Campaigns
High School, College
30-60 Minutes
Subject Areas
Commercial Arts/Advertising, US History And Government, US History, Civics And Government, Economics, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts
1992 Bush What am I Fighting For Commercial
Media literacy and critical thinking activity analyzing a commercial from the 1992 Bush campaign for messages about economics and foreign policy.
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This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 1984-1992 Mass Marketing the ImageKit: Media Constructions of Presidential Campaigns
High School, College
15-30 Minutes
Subject Areas
Commercial Arts/Advertising, US History And Government, US History, Civics And Government, Economics
1992 Clinton Journey Commercial
Media literacy and critical thinking activity analyzing a commercial from the 1992 Clinton campaign for messages about image construction and target audience.
Please be patient. This download may take while depending on your internet connection
preparing files...
This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 1984-1992 Mass Marketing the ImageKit: Media Constructions of Presidential Campaigns
High School, College
15-30 Minutes
Subject Areas
Commercial Arts/Advertising, US History And Government, US History, Civics And Government
1988 Dukakis Tank Ride Photo & Bush Dukakis Tank Ride Commercial
Media literacy and critical thinking activity analyzing a photograph from the 1988 Dukakis campaign and a commercial from the Bush campaign for messages about image construction and national security.
Please be patient. This download may take while depending on your internet connection
preparing files...
This lesson is part of a "kit" or collection of media decoding lessons on a particular topic. You can explore that kit using the link below:
Unit: 1984-1992 Mass Marketing the ImageKit: Media Constructions of Presidential Campaigns
High School, College
30-60 Minutes
Subject Areas
Psychology, Visual Arts, Commercial Arts/Advertising, US History And Government, US History, Civics And Government