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Chevron and Species Protection: Differing Perspectives



Students analyze a magazine advertisement and a mock ad for messages about waterfowl protection, greenwashing and corporate responsibility. This simple decoding activity has been taken from a larger lesson with many slides titled “History of Endangered Species." To access this lesson, type the title with quotes into the PLS keyword search bar.



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Resource Details


Relevant Subject Area(s)

Commercial Arts/Advertising, Environmental Studies, General Media Literacy

Grade Level(s)

Middle School, High School, College

Media Type(s)

Magazine, Print Advertisement

Author(s)

Sox Sperry

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