Marketing OxyContin: Profits, Lives and Disinformation
Media documents are excerpts from a company memo from Purdue Pharma, an investigative reporting video, an online article and two government reports related to the marketing of OxyContin. Students analyze messages about the role of industry in fueling the opioid epidemic and the credibility of the media documents.
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Relevant Subject Area(s)Health, Commercial Arts/Advertising, Journalism, Consumer Education, US History And Government, Economics, Sociology, General Media Literacy, Library/Information Literacy
Grade Level(s)High School, College
Media Type(s)Informational Text, News - Print, News - Video, Web Video
View StandardsResource Standard Common Core ELA Strand
Reading For Science and Technical Subjects (RST), Speaking and Listening (SL)