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To Smoke or Not to Smoke?: Advertising & Persuasion



This media literacy activity was created to integrate the teaching of English language instruction with media literacy for educators in Panama. In this media literacy activity students analyze a poster from the 1970s and a webpage and product packaging from the 2010s for messages about smoking.


To Smoke or Not to Smoke?: Advertising & Persuasion
To Smoke or Not to Smoke?: Advertising and Persuasion Activity Plan
To Smoke or Not to Smoke?: Advertising and Persuasion Student Handout (Word Version)
To Smoke or Not to Smoke?: Advertising and Persuasion Student Handout (PDF Version)

Supplemental Materials
How to Use These Materials - Panama Lessons and English Language Instruction
Tips for Online Media Decoding
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Resource Details


Relevant Subject Area(s)

Health, Commercial Arts/Advertising, Consumer Education, Life Sciences, Sociology, English Language Instruction, General Media Literacy, Library/Information Literacy, ELA/English Language Arts

Grade Level(s)

Middle School, High School, College

Media Type(s)

Blog Post, Illustration, Informational Text, Television Commercial, Webpage

Author(s)

Sox Sperry, Fundación Galindo

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