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1984 Reagan a Bear in the Woodside Commercial



Media literacy and critical thinking activity analyzing a 1984 campaign commercial for Ronald Reagan for messages about national security and fear.



This resource is part of the following contextual materials. Resources can be explored on their own but are most useful for teachers when downloaded as part of their parent content. Click on the links below to see this Resource in context:

Unit: 1984-1992 Mass Marketing the Image
Kit: Media Constructions of Presidential Campaigns
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Resource Details


Relevant Subject Area(s)

Commercial Arts/Advertising, US History And Government, US History, Civics And Government

Grade Level(s)

High School, College

Media Type(s)

Television Commercial

Author(s)

Sox Sperry & Chris Sperry

View Standards

Resource Standard Common Core ELA Strand
Reading: History Social Studies (RH), Speaking and Listening (SL)