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  • Lessons (168)
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Science or Fiction – Does Carrying an Umbrella in a Thunderstorm Make You More Likely to be Hit by Lightning?

Students analyze a cartoon and a weather channel video for messages about whether carrying an umbrella is potentially hazardous and about credibility in Internet videos.

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Physical Sciences, Environmental Studies, Library/Information Literacy, ELA/English Language Arts


Upper Elementary

15-30 Minutes

VIDEO, TEACHER GUIDE, ACTIVITY PLAN
Web Video, Animated Film, Web Video
Mp4, Pdf
Sox Sperry


Indigenous Media Making: Affirming Identity

Students analyze short videos from TikTok, a feature film, a video game, Hip-Hop video, and a documentary film for messages related to Indigenous identity and cultural pride.

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Student Media Production, Film/Video Arts, US History And Government, US History, Civics And Government, Global Studies, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts


Middle School, High School, College

30-60 Minutes

VIDEO, TEACHER GUIDE, ACTIVITY PLAN
Web Video, Animated Film, Documentary Film, Feature Film, Music/song, Social Media, Web Video
Mp4, Pdf
Sox Sperry


Global Perspectives Through Movie Posters

Students analyze pairs of movie posters advertising the same film for different national audiences for messages about cultural perspectives and design choices.

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Visual Arts, Film/Video Arts, Commercial Arts/Advertising, Consumer Education, Global Studies, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts


Middle School, High School

15-30 Minutes

ACTIVITY PLAN, TEACHER GUIDE, POWERPOINT
Animated Film, Feature Film, Illustration, Poster
Pdf, Pptx
Sox Sperry, Arlene Laverde


Censoring Seuss: Cancel Culture or Cultural Respect?

Students evaluate pages from Dr. Seuss books that were removed by the family for perpetuating stereotypes and then analyze a tweet and replies that includes support and criticism for censoring those images - discussing both the issues and the civility of the comments.

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Visual Arts, Consumer Education, US History And Government, US History, Civics And Government, Global Studies, Economics, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts


High School, College

30-60 Minutes

POWERPOINT, TEACHER GUIDE, STUDENT HANDOUT, ACTIVITY PLAN
Illustration, Literature, Social Media
Pptx, Pdf
Sox Sperry, Susan Allen


How Much Fruit is in this Drink? How Can You Tell?

This is a media literacy and critical thinking activity in which students decode juice containers for messages about health and nutrition.

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Health, Commercial Arts/Advertising, Nutrition, General Media Literacy, Library/Information Literacy, ELA/English Language Arts


Lower Elementary, Upper Elementary

15-30 Minutes

ACTIVITY PLAN, STUDENT HANDOUT, TEACHER GUIDE
Illustration
Pdf
Cyndy Scheibe, Hannah Gordon, Gabriel Zall


Is This Cereal Healthy? How Can You Find Out?

This is a media literacy and critical thinking activity in which students decode cereal box advertisements for messages about health and nutrition.

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Health, Math, Commercial Arts/Advertising, Nutrition, General Media Literacy, Library/Information Literacy, ELA/English Language Arts


Upper Elementary

15-30 Minutes

ACTIVITY PLAN, STUDENT HANDOUT, TEACHER GUIDE
Illustration, Print Advertisement
Pdf
Cyndy Scheibe, Hannah Gordon, Gabriel Zall


The Face of Cereal: Using Cartoon Characters to Persuade Children

This is a media literacy and critical thinking activity in which students decode cereal packages for messages about health and advertising.

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Health, Commercial Arts/Advertising, General Media Literacy, Library/Information Literacy, ELA/English Language Arts


Lower Elementary

15-30 Minutes

ACTIVITY PLAN, STUDENT HANDOUT, TEACHER GUIDE
Illustration, Print Advertisement
Pdf
Cyndy Scheibe, Hannah Gordon, Gabriel Zall


Dinosaurs: What’s True and What’s Not?

Students analyze messages about dinosaurs in a film, an advertisement, a website, a video game, a TV program and a fiction and non-fiction book - and assess the credibility of each source.

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Consumer Education, Life Sciences, General Media Literacy, Library/Information Literacy, ELA/English Language Arts


Lower Elementary, Upper Elementary

15-30 Minutes

ACTIVITY PLAN, TEACHER GUIDE, POWERPOINT
Animated Film, Illustration, Informational Text, Poster, Print Advertisement, Television Program, Webpage
Pdf, Pptx
Sox Sperry


Louis XIV & Absolute Monarchy: Media Messages from the Time

Students analyze media documents from the era of Louis XIV - an oil painting, a royal medal, an excerpt from John Locke’s “Treatise on Government” and an excerpt from a French travel memoir - for messages about absolute monarchy, media forms and historical context.

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Visual Arts, Global Studies, Sociology, Library/Information Literacy, ELA/English Language Arts


High School, College

30-60 Minutes

POWERPOINT, TEACHER GUIDE, STUDENT HANDOUT, ACTIVITY PLAN
Illustration, Informational Text, Literature
Pptx, Pdf
Sox Sperry


What Can You Tell From a Book Cover?

Students analyze pairs of different covers for the same children’s book for messages about techniques, purpose, impact and target audience.

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Visual Arts, Commercial Arts/Advertising, Consumer Education, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts


Lower Elementary, Upper Elementary

15-30 Minutes

TEACHER GUIDE, ACTIVITY PLAN, POWERPOINT
Illustration, Informational Text, Literature, Print Advertisement
Pdf, Pptx
Sox Sperry, Sharon Fox


Sports and Protest: Media and Civil Discourse

Students analyze a news report, an advocacy video and a twitter thread for messages about media bias, civil discourse and the role of athletes in social protest.

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Journalism, Consumer Education, US History And Government, US History, Civics And Government, Economics, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts


High School, College

30-60 Minutes

TEACHER GUIDE, STUDENT HANDOUT, VIDEO
News - Video, Social Media, Web Video
Pdf, Mp4
Sox Sperry, Josh Solomon


Can You Judge A Book by its Cover?

Students analyze pairs of different covers for the same children’s book for messages about techniques, purpose and target audience.

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Visual Arts, Commercial Arts/Advertising, Consumer Education, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts


Upper Elementary

15-30 Minutes

POWERPOINT, TEACHER GUIDE, ACTIVITY PLAN
Illustration, Literature, Print Advertisement
Pptx, Pdf
Sox Sperry, Sharon Fox


What to Believe? Media Misrepresentations of the War in Ukraine

Students analyze social media and news videos for messages analyzing misinformation and bias in reports on Russia’s war on Ukraine.

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Journalism, Global Studies, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts


High School, College

30-60 Minutes

VIDEO, TEACHER GUIDE, ACTIVITY PLAN
Television Program, Web Video, News - Video, Web Video, News - Video
Mp4, Pdf
Sox Sperry


GMOs: Bias and Credibility in Media Messages

Students analyze three web videos from corporate, academic and activist sources for messages about genetically modified organisms, techniques used to sway the viewer, and questions about credibility and one’s own confirmation biases.

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Health, Film/Video Arts, Consumer Education, Life Sciences, Environmental Studies, US History And Government, US History, Civics And Government, Economics, Sociology, Library/Information Literacy


High School, College
Whole Class
30-60 Minutes

VIDEO, TEACHER GUIDE, ACTIVITY PLAN
Web Video, Animated Film, Web Video
Mp4, Pdf
Sox Sperry


How Does the World Look? Questioning Maps

Students analyze different world map projections to identify point of view or bias in maps.

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Global Studies, English Language Instruction, General Media Literacy, Library/Information Literacy


Upper Elementary, Middle School
Whole Class
15-30 Minutes

POWERPOINT, TEACHER GUIDE, ACTIVITY PLAN
Map
Pptx, Pdf
Sox Sperry


Ageism in Advertising: Promoting or Countering Stereotypes?

Students analyze television commercials for messages about stereotypes and counter-stereotypes of elders.

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Psychology, Film/Video Arts, Commercial Arts/Advertising, Consumer Education, Economics, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts


Upper Elementary, Middle School, High School, College
Whole Class
15-30 Minutes

VIDEO, TEACHER GUIDE, ACTIVITY PLAN
Television Commercial
Mp4, Pdf
Sox Sperry


Regulating Social Media: How About It?

Students analyze five short video clips for different messages about the regulation of social media.

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Journalism, Consumer Education, US History And Government, US History, Civics And Government, Economics, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts


High School, College
Whole Class
30-60 Minutes

VIDEO, TEACHER GUIDE, ACTIVITY PLAN
Documentary Film, Web Video
Mp4, Pdf
Sox Sperry


The U.S. Exits Afghanistan: Lessons from the Newspaper Front Pages

Students analyze newspaper front pages from August 2021 for messages about media representation of the U.S. exit from Afghanistan.

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Journalism, US History And Government, US History, Civics And Government, Global Studies, Sociology, General Media Literacy, Library/Information Literacy, ELA/English Language Arts


Middle School, High School
Whole Class
30-60 Minutes

ACTIVITY PLAN, TEACHER GUIDE, POWERPOINT
News - Print, Photograph
Pdf, Pptx
Sox Sperry


Marketing OxyContin: Profits, Lives and Disinformation

Media documents are excerpts from a company memo from Purdue Pharma, an investigative reporting video, an online article and two government reports related to the marketing of OxyContin. Students analyze messages about the role of industry in fueling the opioid epidemic and the credibility of the media documents.

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Health, Commercial Arts/Advertising, Journalism, Consumer Education, US History And Government, US History, Civics And Government, Economics, Sociology, General Media Literacy, Library/Information Literacy


High School, College
Individual, Group - Small (3-5 Members), Whole Class
30-60 Minutes

TEACHER GUIDE, VIDEO, STUDENT HANDOUT, ACTIVITY PLAN
Informational Text, News - Print, News - Video, Web Video
Pdf, Mp4
Sox Sperry


High Fructose Corn Syrup? Is There a Problem? Who Says?

Students analyze a commercial from the Corn Refiners Association, a blog post from an industry-supported group and an article from the Union of Concerned Scientists for messages about the health impacts of high fructose corn syrup, the spread of scientific misinformation and how funders influence media messages.

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Health, Film/Video Arts, Commercial Arts/Advertising, Nutrition, Consumer Education, Life Sciences, Economics, Sociology, General Media Literacy, Library/Information Literacy


High School, College
Individual, Group - Small (3-5 Members), Whole Class
30-60 Minutes

TEACHER GUIDE, STUDENT HANDOUT, ACTIVITY PLAN, VIDEO
Blog Post, Informational Text, Television Commercial, Webpage
Pdf, Mp4
Sox Sperry